François DEGAND has been working for a few days as a senior sales engineer in charge of marketing our certification products and services in Luxembourg and Belgium.

From Liège as much as he is ardent, with a solid dose of humor and common sense but equipped with a strong commercial and entrepreneurial experience of more than 20 years in various industrial sectors with strong development potential, François joins the group Certi-Trust to relay our B-2-B growth and represent our brand and its values in cybersecurity and compliance.

• Share with us the quote that represents you the most?

My quotation is a Latin phrase: ‘VIRTUS OMNIA VINCIT’ indeed virtue always triumphs, which is perfectly in line with our work which requires both ethics and professional conscience.

• What is your academic and professional background?

My academic path was as follows, economic humanities, two applications in business administration at the University of Liège, I did after a baccalaureate in Management Accounting. And a long training as a programmer analyst in Powerbuilder (l4g). My professional career has been nourished by various training courses in prospecting, taxation, finance throughout my positions.

• What are your commercial ambitions on the Belgium-Luxembourg market?

My ambitions are to make known and radiate the spectrum of the CERTI-TRUST group both by the seriousness of our products and by the effectiveness of our commercial policy.

• In your opinion, what are the 3 qualities of a good salesperson?

The intrinsic qualities of a good salesperson are of course listening, product knowledge and the ability to get out of the classic framework of the sales plan to create the link.

• Why CERTI-TRUST?

Many factors, the first is the level of the people making up the team, indeed it is rare to be able to find people who are as much driven by professional passion as by expertise in their field. This fire is transmitted with great pleasure. Then, the field of activity that concerns us is growing and allows good prospects. Beyond that, it is also a mission of economic salvation, because out there, outside digital, it is the far west and we have the vocation to do what is necessary to reduce the risk for our customers. What we do is far from futile and matters to society.

We welcome you once again to the Certi-Trust community, with great success in promoting our certification and compliance services in Luxembourg and Belgium.